One man’s trash is usually just trash.

But without the garbage, we wouldn’t have nearly as many kick-ass ideas. The None Show Awards were created to encourage dangerous thinking. Because when we become too afraid to talk about our dumb ideas, we lose a lot of our great ones. So take some time to laugh at your copywriter’s stupid headline. Or post copies of your art director’s lame visual metaphor around the office. Then get back to kicking ass.